the Logo is an original graphic image of a particular company. It is a symbol of its essence and recognition. He is one of the most important elements in web design. And is present on each site. By itself, the process of creating a logo is a rather time-consuming. After all, one image must contain a creative idea and the desired message. The font and the picture here as a business card, serving as a source of information about the company.
There are certain criteria that must be met for the logo:
- the existence of specific ideas in the image;
- easy to remember (shouldn’t be too difficult to perceive logo);
- coordinated color scheme (you should choose colors that are associated with the activities of the company);
- appropriate form and style of image (appearance of the logo should be done as close to the style of the company);
to Create the logo yourself. We need to learn the rules on how to properly design image. Here are some of them:
- The smaller fonts and colors, the better. Preferably no more than three.
- Prefer a simple form in the drawing of the logo.
- The font should be legible and understandable. You should not overdo it with variations.
- Better to abandon all sorts of shadows and highlights. They will divert attention.
- The logo must be memorable and eye-catching. But it should be noted that there are many abstract examples.
- The ability to translate the picture into black and white format. This needs to be considered on a case of printing on paper (newspaper).
- If necessary, the image is tolerated without problems on different types of surfaces.
There are special programs for creating logos. Logaster is one of such online services. He offers many ready-made options. In addition, the user will be able to make the necessary changes.
After the image is downloaded in all popular extensions. Another very good designer, it’s Cool text. On the main page are a variety of templates. After choosing, you can go to the settings, which is quite a lot. There Web20bages resource, creating a logo in the shape of the icon. On the page are templates. Change the color of the icon cannot. But for working with text there are many options.